Associate of Applied Science in Digital Marketing
Northcentral Technical College

Program Details

The online Digital Marketing AAS degree program from Northcentral Technical College provides students with the knowledge and skills needed to attract and retain customers through the use of technology, social media, and other digital media. Graduates are prepared to:

  • Develop digital marketing strategies to anticipate & satisfy market needs
  • Evaluate information through the market research process to make business decisions
  • Analyze digital Return On Investment (ROI)
  • Develop a Search Engine Optimization (SEO) strategy
  • Create a marketing campaign that targets "on the go" messaging through social media & mobile marketing audiences
  • Integrate digital initiatives such as websites, search, email, social media & mobile campaigns into an overall strategic marketing plan

Requirements

This degree program requires 69-70 credits for completion.

  • High school transcripts and/or placement test scores may be required

School Accreditation Statement

North Central Association of Colleges and Schools, The Higher Learning Commission

Geographic Restrictions

Northcentral Technical College is a participant of the National Council for State Authorization Reciprocity Agreements (NC-SARA). This program may not be authorized in non-member states and territories.