The online Bachelor of Science in Marketing Communications provides students with practical experience coordinating and integrating diverse communication tools to create campaigns that reach and influence consumers. Courses include Photoshop, principles of marketing, writing for marketing, advertising principles, graphic design, and public relations. Graduates are prepared for careers in areas such as corporate communication, integrated marketing management, advertising, brand management, public relations, creative design management, and speech writing. Online concentrations are available in either writing or graphic design.
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Program Requirements & Restrictions
Minimum EducationHigh School or Equivalent
Official High School Transcript/GED Score