Find out more about Bachelor of Science in Digital Marketing

Program Details

With the popularity of digital marketing, there is an increasing need for professionals with a dedicated background in this area.  The Bachelor of Science in Digital Marketing, an online e-commerce degree, helps students succeed in these roles.  Become proficient in digital platforms, earning certification in Google Ads, Bing Ads, Facebook and Instagram Advertising, Marketo, Salesforce, and Google Analytics.  Courses, taught by field experts, examine such topics as:

• Search Engine Optimization (SEO)
• Pay Per Click (PPC)
• Mobile Advertising

Study the fundamentals of public relations, economics, accounting, and customer relations.  Unlike other degrees in this field, this online marketing degree features an ethics component, building a strong moral foundation that includes treating customers with dignity and respect.

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