Messiah University offers a Graduate Certificate in Digital Marketing online that can be completed in as little as one year part-time. Professionals with an existing undergraduate degree can use this program to learn how to effectively use the latest digital marketing strategies.
Students will learn techniques and tools to reach target customers through online advertising, social media, mobile marketing, and big data analytics. Courses examine marketing theory and foundations as well as challenging contemporary issues in the field. Graduates will understand ways to use technology to ethically grow their business.
Career options available to graduates include:
- Content strategist
- Digital marketing
- Marketing analytics manager
- User experience designer or researcher
- Marketing automation manager
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Program Requirements & Restrictions
Minimum EducationBachelor Degree
Recommended GPA3.0 or above (4.0 scale)
Statement of Purpose/Intent, Resume/CV, Recommendation/Reference Letter(s), Official College Transcript(s)