McKinley College offers an online Associate degree in Marketing. Marketing is an essential tool in the competitive business world. The promotion of products and services will only increase as industries continue to vie for a bigger portion of consumer’s wallets. Marketing and advertising requires passion, intuitiveness, creativity, business savvy and of course the ability to blend all those factors together in a career. Business is expanding to multinational and global market places, increasing the desire for well trained and educated individuals as professional marketers. Students in this degree program should have the necessary training to use the formal education of core understandings such as: retail selling, buying, brand management, economics, ethics, consumer behavior and merchandising when pursuing careers in the competitive industry.
The proper application of key skills in the marketing industry will prepare individuals for branching out and fulfilling personal goals in the most efficient and effective way possible. Many factors of business along with creativity must be taken into consideration when becoming a professional in the advertising and marketing industry. The Marketing degree option should give students the opportunity to earn a valuable education while still fulfilling current career and family obligations.
The Marketing curriculum prepares graduates for careers in individual businesses, design teams and advertising agencies while instilling the foundation of a formally trained professional. Core courses give students the needed understanding of business and advertising to enter the industry with significant knowledge and skills. Students will be able to study courses through interactive online programs, with industry involved faculty members.
Delivery Format:100% Online
Accreditation & Licensing
Distance Education Accrediting Council
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