Bachelor of Arts in Marketing Communication
Mary Baldwin University

Program Details

The online Bachelor of Arts in Marketing Communication is perfect for those interested in helping organizations more accurately, effectively, and responsibly communicate their brand to their various audiences.  Using an interdisciplinary approach, students explore how organizations operate as well as how they communicate their brand through promotions, ads, public relations, and sales functions, gaining an understanding of why marketing communicators apply the “triple bottom line”—people, planet, profits—as a measurement of success.  Courses use a holistic approach to marketing as they integrate fundamental business courses such as accounting, finance, and strategic marketing, with communication tools such as advertising, public relations, and personal selling.

% Online

100% Online

School Accreditation & Licensing

Mary Baldwin University is accredited by:

Southern Association of Colleges and Schools Commission on Colleges (SACSCOC)

Program Requirements & Restrictions

Minimum Education

High School or Equivalent

Admission Tests


Application Requirements

Official High School Transcript/GED Score, Official College Transcript(s)