Find out more about Bachelor of Arts in Business Administration / Marketing

Program Details

The fully online marketing degree allows you to earn a bachelor’s degree and advance your professional career. This Business Administration program incorporates general education and major studies with a special emphasis on Marketing. Enroll in 8-week class sessions that follow IACBE standards of a values-centered learning approach with opportunities for collaboration. Prior learning credits for previous work and education may also allow you to shorten the time needed to complete this degree.

Marketing courses provide you with skills needed for success in today’s competitive business environment. As part of this bachelor’s degree, courses will range from topics in finance and economics to managerial accounting and business communications. The Marketing specialization includes studies, such as:

• Marketing research
• Digital marketing
• International marketing

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