Find out more about Bachelor of Arts / Bachelor of Science in Business Administration / Marketing

Program Details

The Lindenwood University online Bachelor of Business Administration degree offers a Marketing concentration to the nontraditional student.  By choosing the BS track of this versatile degree, you will be focusing on the business principles of marketing, whereas through the BA degree, you will gain broad skills and knowledge in marketing and other areas of business.  Marketing online degree studies will cover topics including but not limited to:

• Product management
• Consumer behavior
• Campaign management

Take advantage of a flexible program offering hands-on experience with analytical tools, computer simulations, and case studies for research.  Consider a future as a marketing manager, analyst, administrator, and more.  Expand your skills in interpersonal communication, decision-making, problem-solving, and promotions to best serve your organization.  With an online marketing degree from LU, you are prepared to succeed in a highly competitive field of industry with a rapidly expanding job outlook.

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