Liberty University offers an online Masters of Business Administration degree with an emphasis in Marketing that is designed for busy professional students with the desire of furthering skills and expertise to gain a competitive edge in the changing job market. The flexible online format best delivers the MBA curriculum to students with individual time constraints by allowing for instruction with no required log-in times and assignments that can be submitted any time of day.
Liberty University offers the Marketing MBA program for students with career requirements that need highly trained professionals in topics of management, market research methods, administrative duties, advertising, consumer behavior, promotions, communications and business ethics. The masters level of education will build and strengthen already learned business and management knowledge, and provide students with the comprehensive understanding of advanced administrative and leadership skills needed to excel in career positions within marketing and advertising positions for the product development needed in many organizations.
The online MBA program is designed for the student seeking a tailored masters level education in the arena of marketing. The curriculum reiterates the topics of human resources, economics, accounting, business law and entrepreneurship while focusing on the important role a strong market share plays in the ethics and practices in the daily promotional functions of organizations. The marketing emphasis delves into the topics of competition, management, ethics, strategic planning, trade politics and policies and current trends relating to developing sales in areas of advertising. The courses are always taught with the consistent focus of Christian faith-based ethics while learning techniques and methods for the assessment and evaluation of practices within leading a future workforce. Liberty University’s experienced faculty emphasizes the importance of ethical standards, in both personal and business ventures, so all coursework will be completed using best practice methods.
The Liberty University online School of Business aims to challenge the master program students in a critical thinking, strategic, Christian business environment. The program is administered with the contemporary business practices relevant to the modern business world, while ensuring a student’s growth in faith, values and academic excellence. Students interested in pursuing a MBA degree are encouraged to look further into the other concentrations offered by the School of Business, to fully understand and decide which avenue of business operations are best suited for a student’s personal and career aspirations.
Students must have a regionally or nationally accredited bachelor’s degree with at least a 3.0 GPA and a minimum of 15 hours of upper level (300-400 level) undergraduate coursework in Business for admission in good standing.
Accreditation & Licensing
Liberty University is accredited by the Southern Association of Colleges and Schools Commission on Colleges. This is the regional accrediting body for southern states.
Accreditation Council for Business Schools and Programs (ACBSP)
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