Find out more about King University

MBA / Marketing

Program Details

The Masters in Business Administration from King University gives graduates the research, critical thinking, and management skills needed to thrive in today’s job market. An online-based program, this Master’s degree provides flexibility and support for hard-working students with hectic schedules and bustling lives. King University gives its graduates a strong basis to aid them in furthering their education and strengthening their position and options in the field of business, aiming this program at working professionals, helping to supplement prior knowledge. This online MBA offers the same level of education as its in-class twin, combining group discussion and individual research for a complete experience.

King University’s approach to the MBA program is based on the “case method’” which is a 4-step learning process to helping students internalize and apply the instruction they receive. Those enrolled analyze case data and plan a course of action, then discuss their findings and apprehensions with a group of peers. Students will then speak with the professor to find real-life scenarios, before finally reflecting on their critical-thinking and how it affected the process and outcome of this project. Once enrolled, students can choose from specializations such as Human Resource Management, Healthcare Management, Finance, or Marketing.

The MBA in Marketing program seeks to groom its students for leadership, helping them prepare for executive and planning roles in marketing and advertising. To earn this Master’s degree, students must complete graduate level core and specialization courses. Core classes include instruction in research methods, strategic management, organizational architecture and ethics, and the importance of global business.


Prospective students must have a bachelor’s degree from a regionally accredited institution, having completed accepted coursework in the subjects of statistics, marketing, economics, finance, financial accounting, while having maintained at least a 3.0 GPA. Personal Statement. Resume.

Accreditation & Licensing

Southern Association of Colleges and Schools, Commission on Colleges