Find out more about Master of Science in Marketing

Program Details

The online Master of Science in Marketing provides students with a deep understanding of the multiple facets of marketing-research.  Students gain the ability to analyze consumer data and apply those insights to marketing strategies in a variety of contexts, including new product development.   

Graduates from this program will:   

• have a foundation in marketing management and quantitative analysis
• be able to develop marketing strategies with an eye on the global marketplace
• understand brand, advertising, and promotion management
• stay ahead of consumer trends and the impact of social media and digital marketing

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