Find out more about Master of Business Administration / Marketing

Program Details

Strategic marketing is key to a business’s continued success. The online MBA in Marketing from Florida Atlantic University prepares students for leadership roles in a variety of marketing, consulting, and entrepreneurial positions.

Using a cohort model, students progress through the program as a group, completing courses and educational experiences at the same time. The curriculum of this online Marketing degree focuses on preparation for management-level job responsibilities. Core classes cover areas such as management of marketing, information systems, and operations, as well as communication strategies and global business strategy.

Coursework includes studies of:

• Brand and reputation management
• Digital marketing
• Global marketing
• Advertising and personal selling
• Marketing research methods

Learning Pace

Learning Schedule

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