Undergraduate Certificate in Business-to-Business Marketing
Ferris State University
Program Details
Ferris State University offers the online Undergraduate Certificate in Business-to-Business Marketing. This certificate is designed to enhance the knowledge and marketability of students with majors in technology, business, and communications. It exposes students to current theory and practice in the marketing of products and services from one business to another. Such theory and practice include the following:
- Integration of the principles of general marketing and professional selling with proven business-to-business marketing methods
- Understanding and application of concepts related to industrial marketing, business-to-business advertising and e-commerce
- Demonstration of mastery of class concepts through real world projects with business-to-business clients
% Online
100% OnlineProgram Accreditation & Licensing
Accreditation Council for Business Schools and Programs (ACBSP)
School Accreditation & Licensing
Ferris State University is accredited by:
Higher Learning Commission (HLC)
Program Requirements & Restrictions
Minimum Education
High School or EquivalentApplicaton Requirements
Official High School Transcript/GED Score