Bachelor of Business Administration / Marketing
Eastern New Mexico University

Program Details

If you are a skilled communicator and creative thinker, consider a career in marketing and advertising. The Bachelor of Business Administration in Marketing from Eastern New Mexico University provides all the skills and experience you need to get a start in this growing and fast-paced industry.

Courses explore topics in advertising, sales, marketing management, retailing, market research, and product management. Students also gain a strong foundational understanding of a variety of business subsets through core Business Administration coursework. You will learn about managerial finance, business analytics, organizational behavior, and business strategy for a well-rounded business education.

With this online Marketing degree, you will be well prepared for career opportunities such as:

  • Marketing manager
  • Sales representative
  • Public relations specialist
  • Account manager

% Online

100% Online

Program Accreditation & Licensing

Accreditation Council for Business Schools and Programs (ACBSP)

Program Requirements & Restrictions

Minimum Education

High School or Equivalent

Recommended GPA

2.0 or above (4.0 scale)

Admission Tests

Placement Test, Proof of English Language Proficiency (International Students)

Application Requirements

Official High School Transcript/GED Score