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Associate of Applied Science in Advertising and Marketing

Program Details

The online Associate of Applied Science in Advertising and Marketing degree program from Dakota College at Bottineau prepares students to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Coursework explores:

  • ​Buyer behavior and dynamics
  • Principles of marketing research
  • Demand analysis 
  • ​Cost-volume and profit relationship
  • Pricing theory
  • ​Marketing campaigns and strategic planning
  • ​Market segments
  • Advertising methods
  • Sales operations and management
  • ​Consumer relations
  • ​Retailing

Requirements

  • ACT, SAT, Compass, or Accuplacer scores
  • Official transcripts from former colleges

Accreditation & Licensing

North Central Association of Colleges and Schools, The Higher Learning Commission

Restrictions

Dakota College at Bottineau is not authorized to offer online courses and degrees to residents of Massachusetts