Colorado Technical University’s Bachelor of Science in Psychology with a concentration in Consumer Behavior online program explores consumer behavior as influenced by marketing, economics, anthropology and sociology. Along with a strong foundation in psychology, you can learn how to interpret information gathered through surveys and focus groups to determine what moves individuals and groups toward a particular action or buying decision. Those findings can be used by businesses and organizations to improve marketing strategies, shape public policies, educate the consumer and influence society.
- High school diploma or GED
- Official transcript(s)
- Interview with an admissions advisor
School Accreditation Statement
North Central Association of Colleges and Schools, The Higher Learning Commission