Find out more about Graduate Certificate in Marketing Management

Program Details

Colorado State University offers the online Graduate Certificate in Marketing Management. This certificate provides students with a foundation in marketing principles and allows students to develop deeper knowledge in areas of interest. Such areas of interest include strategy and planning, sales management, consumer behavior, services marketing, and market research.

Course work includes the following topics of study:

• Marketing strategy analysis
• Conducting focus groups
• Customer satisfaction
• B2B sales strategies
• Product development
• Consumer behavior
• Value capture

% Online