CCU's Marketing and Sales Certificate combines foundational marketing principles with a biblical worldview and ethical principles.
Topics of study include intro to business, marketing principles, and consumer behavior. Students may also choose an elective in either Personal Selling and Customer Relations or Advertising, Promotion and Public Relations.
The Marketing and Sales Certificate is available as a stand-alone program, or students may transfer 12 credits from the certificate to a CCU bachelor's degree in Marketing and Sales. The Marketing and Sales Certificate can also be used to supplement a CCU bachelor’s degree in Business Administration, Information Systems Management, or Organizational Management in Christian Leadership or Project Management.
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