Find out more about Bachelor of Business Administration / Marketing

Program Details

A Bachelor of Business Administration in Marketing is offered fully online by Clayton State University. This online Marketing degree provides students with a broad understanding of business operations along with specialized skills in their field.

General business courses cover topics related to corporate finance, management, supply chain, and global business. Marketing students can choose to study areas including marketing research, professional selling, consumer behavior, digital and social media marketing, sports marketing, and more.

Students can choose from the following degree options:

• No concentration
• Digital Marketing concentration
• Consumer Psychology concentration

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