Find out more about California Baptist University

Bachelor of Science in Marketing

Program Details

California Baptist University offers the online Bachelor of Science in Marketing. This degree will prepare professionals to evaluate market trends, identify consumer needs, develop pricing strategies, and promote products and services for their organization. Students will learn the art of understanding consumer behavior.

Potential career opportunities with this degree include the following:

  • market research analyst
  • advertising sales agent
  • promotions manager
  • marketing manager
  • survey researcher
  • green marketer
  • sales manager


  • High school diploma or equivalent
  • Minimum GPA of 2.0
  • Official transcripts

Accreditation & Licensing

WASC Senior College and University Commission


This program is not authorized for residents in: Alabama, Arkansas, Delaware, Georgia, Maryland, Michigan, Minnesota, New Mexico, Oregon, Rhode Island, Washington D.C., or Wisconsin.