Find out more about Bachelor in Business Administration / General Management

Program Details

A Bachelor of Business Administration degree with a General Management concentration opens the door to managerial positions in nearly any industry and setting. The skills learned in this degree can be put to use in business, nonprofit, and governmental organizations. 

Key skills gained through this online business management degree include problem solving, strategy and planning, communication and marketing, interpersonal relations, and technology. Courses take advantage of active learning techniques, practical applications, team projects, and presentations. Graduates will be able to analyze management processes, ethical and multicultural issues, and the role of businesses in a global economy.

Students may choose from four specializations within the General Management track:

• eCommerce
• Human Resources
• Marketing
• Project Management

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