BBA, Business Administration, General Business
Brandman University offers students the opportunity to earn an advanced education in the broad and interdisciplinary study of General Business. Students of the Bachelor of Business Administration degree program can earn the foundational education to satisfy the needs for immediate entry into the competitive job market. Acquiring a solid business foundation with the students choice of elective courses may offer the most applicable education for current and future career aspirations. Students also have the option of attending class at one of the many participating California campuses, or entirely online. The flexible learning format is ideal for busy professionals as well as other non-traditional learners seeking to expand their understanding of business.
Students earning a business degree should have the opportunity to delve into a multifaceted course of study that includes many topics of understanding as well as the critical use of learned information for betterment of a community and the success of a business or organization. The BBA curriculum is comprised of 120 credits, 21 of which must focus on 3 areas of study in subjects of: Accounting, Finance, Human Resources, Organizational Leadership, Marketing, and Information Systems Management.
Gaining an advance education in General Business practices should give students the formal academic education to provide a multi-faceted approach when seeking entry into many types of business entities and industries as a whole. The students choice of electives are designed to be flexible enough to fit personal and professional aspirations. Allowing the student to blend concentrations should ensure the most beneficial and useful education for an individual students with multiple educational interests.
The competitive business market thrives with the learned communication, creative and people skills from a degree in Business. The multi-focused curriculum develops the roles required to align resources, and to improve communication and productivity. Successful students may be able to use the learned skills to enter into industries such as: Project Management, Hospitality, Human Resources, Healthcare, Construction Management, IT, Non-Profit and Retail and Sales.
Graduates should be well prepared for the demands of employers, able to integrate modern academic credentials with the experience to address current issues in business. Successful graduates may also use the BBA degree as the necessary tool for upward movement in a current career, or as the foundation for furthering their educational pursuits at a Masters level.
Degree Level: Bachelor
Delivery Format: 100% Online
Accreditation & Licensing
Western Association of Schools and Colleges, Senior College and University Commission
Brandman University is a private, non-profit institution that is a part of the Chapman University System. Founded in 1861, Chapman University is one of California’s oldest, most prestigious private universities and is located in Orange, California. Its overall mission is “to provide students with a dynamic education based on excellence and flexibility that creates lasting value and relevance for evolving careers.” Steeped in academic tradition, this university offers quality education consistent with the needs of a new kind of student: one who demands the same high academic standards as a traditional university but whose life requires greater flexibility and real-world relevance in the curriculum. With undergraduate, graduate, credential, and certificate programs in Business, Arts and Sciences, Health, Education, and professional development, Brandman offers numerous fully-online programs to provide added flexibility for its students.
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