Find out more about Bachelor of Arts in Management / Marketing

Program Details

Learn how to reach your target audience and deliver effective messaging strategies with the Bachelor of Arts in Management with a concentration in Marketing. This online degree program from Benedictine University helps you better understand how people decide to make purchases and how to leverage that information to increase sales for your organization. 

Coursework explores topics in consumer behavior, promotional strategies, international marketing, and internet marketing. This online Marketing degree also provides core knowledge in business management and operations so you have the tools necessary to become a more effective manager. 

Core Management coursework examines topics in:

• Accounting
• Business statistics
• Project management
• Organizational behavior
• International management

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