Find out more about Master of Science in Sports Analytics & Management

Program Details

Sports-related organizations are increasingly utilizing analytics and evaluative technologies. The online master’s degree in Sports Analytics and Management from American University provides the skills in emerging technologies that are in-demand in an array of sports industry segments.

AU’s online sports management master’s degree program utilizes a four-phase curriculum model called the Professional Studies Experience consisting of core, electives, field/professional, and capstone courses. Students in this business analytics online degree not only build a broad range of skills relevant to sports management, but also unique qualifications for new and emerging technologies transforming the sports world.

Graduates will be prepared for opportunities in:

• Social media
• Interactive spectatorship
• Mobile technology
• Fantasy sports
• E-sports gaming
• Performance data analytics
• Virtual reality

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