Accredited Online Digital Marketing Courses

This course will provide a thorough understanding of branding principles and strategies. The role of brands and branding will be examined both from a managerial…

This course provides a framework for understanding individuals as consumers-the core of all marketing strategy. Through an under- standing of consumer psychology, students will examine…

Students develop a conceptual and practical understanding of how information technology and new media affect the marketing of products and services. Students gain exposure through…

This course will explore the components of an integrated marketing communications plan. Integrated marketing communications refers to the coordination and integration of all marketing communications…

This advanced marketing course focuses on applying the marketing process and developing a marketing strategy. It uses case studies and exercises simulating actual business settings…

This course focuses on and examines the critical need for customer and market information and the tools and methods available to collect and analyze that…

The objective of this course is to familiarize the student with the scope, terminology, and procedures of marketing in a modern firm. The various elements…

This course offers a comprehensive look at, and understanding of, Social Media Marketing and digital strategies. Students will focus on some of the largest social…