Accredited Online Business Degrees

Online MBA Marketing Graduate At WorkEvery day, we are bombarded with marketing stimuli. Many products are sold on the power of suggestion, and that’s where strong marketing leaders come in. Being able to anticipate consumer behavior and reach a wide variety of demographics is a huge asset to many companies. Good marketing is a win-win—delivering goods and services consumers need, while meeting shareholder goals.

An online MBA marketing program prepares students for the challenges of an increasingly global and discriminating consumer base. Whether conducting user research, executing a marketing campaign, or crafting the right message for a targeted audience, marketing is an exciting field that influences customers across the globe.

THE CAREER PATH

As new products and services are sold every day, strong marketing leaders are an asset to just about any kind of enterprise. MBA marketing graduates can be found working just about anywhere that you can find advertisements, billboards, and marketing collateral. They play a role in fashion empires, investment banks, gaming companies, software companies, and even healthcare and non-profit companies. Common marketing careers include:

  • Advertising, Promotions, and Marketing Managers handle details like negotiating ad contracts, running promotional programs, and targeting consumers. Predicted to have 9% growth through 2024, median annual pay hit $124,850 in 2015.
     
  • Sales Managers manage sales at a local, regional, and sometimes global level. Budgets, sales data analysis, product pricing, expanding to new sales territories, and setting quotas are their main responsibilities. Growing at a 5% clip, they earned $113,860 median pay in 2015.

WHO IS THE IDEAL CANDIDATE?

As with any online MBA specialty, no two MBA marketing candidates are alike. While numbers—GMAT scores and years of work experience—vary among schools, mindset also counts. Online MBA marketing candidates usually have a penchant for problem-solving, making data-driven decisions, and understanding what makes consumers tick.

WHAT SHOULD I EXPECT?

Most online MBA marketing degree programs require GMAT test scores, an essay, and undergradaute transcripts. GPA minimums vary from 2.0 to 3.5. Got a limited academic background, but worked in a relevant marketing setting before? Many schools also factor in hands-on professional experience—make sure to mention your experience in your application essay.

An online MBA marketing major builds leadership and analytical skills in preparation for a team-based marketing setting. Though every program’s curricula varies, here are some examples of coursework topics:

  • Managing marketing campaigns
  • Research, branding, and consumer behavior
  • Product development
  • Market identification
  • Multimedia formats
  • Messaging strategies
  • Marketing campaign metrics and outcomes


Many MBA marketing programs also require a capstone project, in which students solve real-world business marketing problems.

WHAT SHOULD I LOOK FOR?

To get the most out of an online MBA in marketing degree, verify accreditation for proof of rigor, quality, and marketing relevance. If a school is accredited by the Association to Advance Collegiate Schools of Business (AACSB), it's programs and specializations have passed the most rigorous scrutiny. AACSB is considered the gold standard of accreditation for business schools and garners the most respect from employers.

COST

GetEucated’s rankings have revealed the average cost of an online MBA to be $25,869. To fully understand how much you’ll be paying for an MBA marketing program, make sure you understand:

  • Cost per credit hour (in-state, out of state)
  • Estimated degree cost
  • Credit hours to complete

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List of Accredited Online Degrees

1
Grand Canyon University

Master of Business Administration / Marketing

The Master of Business Administration with an emphasis in Marketing prepares students to compete for advanced management positions in corporate marketing or brand management through developing knowledge and skills in the areas of services marketing, ...

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2
Northeastern University

Master of Business Administration / Marketing

Northeastern University offers an online Master of Business Administration degree through the D’Amore-McKim School of Business. Students of the program will acquire business intelligence and an in-depth understanding of many diverse areas ...

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3
Maryville University

Master of Business Administration / Marketing

Maryville takes a different approach to the MBA. The courses are rooted in reality, not just research. The instructors are passionate about teaching and advancing your career — not theirs. Everything about this program is designed to help you ...

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4
New Jersey Institute of Technology

Master of Business Administration / Marketing

A NJIT Master of Business Administration stresses innovation, entrepreneurship, and commitment in addressing the issues facing our society. Real-world learning and research reinforce NJIT’s education core. Have an edge in business ...

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5
Capella University

MBA - Marketing, Self-Designed

With Capella's online self-designed MBA degree, you have the freedom to choose courses that build the skills to help you take control of your career. Master traditional business disciplines such as accounting, finance, marketing, operations, ...

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6
Seton Hall University

Master of Business Administration / Marketing

The online Master of Business Administration (M.B.A.) from Seton Hall University’s Stillman School of Business builds functional business knowledge, analytical thinking and global management skills that students can immediately apply to their ...

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7
University of Saint Mary

Master of Business Administration / Marketing & Advertising

The University of Saint Mary (USM) one-year, accelerated MBA program grooms you for future advancement and allows you to continue your career while you earn the degree online. Whether you are returning to the workforce, entering it for the first time...

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8
Winthrop University

Master of Business Administration / Marketing

Winthrop University's online Master of Business Administration (MBA) program offers a concentration in Marketing. This program develops knowledge of global competitiveness, e-commerce, business plan writing, buyer behavior, marketing research ...

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9
Southern New Hampshire University

Master of Business Administration / Internet Marketing

SNHU's MBA in Internet Marketing online program is ideal for professionals who want to dig deeper into the trends and best practices of digital marketing, whether you're an online marketing manager looking to build on what you know or a ...

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10
Walden University

Master of Business Administration / Marketing

Walden University offers the Master of Business Administration / Marketing for students and professionals in marketing and other fields who wish to develop their knowledge of advanced principles, practices, and strategies for organizations whose resp...

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11
Liberty University

Master of Business Administration / Strategic Media & Digital Content

Liberty University’s 100% online Master of Business Administration (MBA) in Strategic Media and Digital Content provides the training and knowledge students need to create and execute marketing plans that use all of the newest media and ...

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12
Saint Leo University

Master of Business Administration / Marketing

Gain an understanding of business fundamentals as well marketing concepts and theories to become a successful business leader. The School of Business' online M.B.A. with a concentration in marketing supports students who are either working or ...

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13
Winthrop University

Master of Business Administration / Sports Marketing & Revenue Generation

Winthrop University's online Master of Business Administration (MBA) program offers a concentration in Sports Marketing & Revenue Generation Concentration. This program gives you the tools to develop new revenue-generating, evidence-based ...

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14
Southern New Hampshire University

Master of Business Administration / Social Media Marketing

The online MBA in Social Media from SNHU places a special focus on social media courses that relate back to real business processes and issues. Courses are taught by instructors who have current real-world experience, including consulting and designi...

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15
Liberty University

Master of Business Administration / Marketing

Liberty University offers an online Masters of Business Administration degree with an emphasis in Marketing that is designed for busy professional students with the desire of furthering skills and expertise to gain a competitive edge in the changing ...

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16
Saint Leo University

Master of Business Administration / Social Media Marketing

Saint Leo University’s MBA in Social Media Marketing is centered on the rapidly evolving, data-driven business world in which we live. The curriculum is designed to provide students with the critical knowledge and skills for gaining marketing ...

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17
Liberty University

Master of Business Administration / Public Relations

Liberty University offers an online Masters of Business Administration degree with an emphasis in Public Relations that is designed for busy professional students with the desire of furthering skills and expertise to gain a competitive edge in the ch...

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18
King University

MBA / Marketing

The Masters in Business Administration from King University gives graduates the research, critical thinking, and management skills needed to thrive in today’s job market. An online-based program, this Master’s degree provides flexibility...

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19
Lynn University

Master of Business Administration / Marketing

Lynn University offers a Master of Business Administration with a specialization in Marketing degree that aims to grow and change with the constant transformation of technological innovations that link local communities with the global marketplace. T...

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20
National American University

Master of Business Administration / E-Marketing

National American University offers students a flexible online Master of Business Administration (MBA) degree program. The individual concentrations can be used as the foundation for leadership roles in multiple areas of business in addition to devel...

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21
Saint Mary's University of Minnesota

Master of Business Administration / Social Media Management & Marketing

This online MBA program is anything but typical. The program offers three areas of emphasis on the most relevant subjects in business today, along with a more general option, which enables students to tailor the online MBA to their interests and care...

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22
Salem University

Master of Business Administration / Sales Management

The MBA in Sales Management at Salem University prepares you for advanced roles that focus on developing effective sales teams through the application of strategic knowledge. After graduation, you should be a competent and effective business problem-...

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23
Nova Southeastern University

Master of Business Administration / Marketing

The Marketing M.B.A. Concentration program was designed with the needs of different industries incorporated into the course content. The Marketing Manager position is normally described by the Bureau of Labor Statistics as someone responsible for pla...

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24
Ohio Christian University

Master of Business Administration / Digital Marketing

Ohio Christian University offers a Master of Business Administration program for business professionals. The university’s core Christian principles are integrated into the central education of the program. Over the course of OCU’s MBA ...

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25
Oklahoma Wesleyan University

Master of Business Administration / Marketing

The online MBA concentration in Marketing program is designed to provide students with the appropriate knowledge, practical skills, and professional abilities required to fill executive managerial and administrative positions in business, industry, g...

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