Master of Science in Marketing / Marketing Research & Analytics
Southern New Hampshire University

Program Details

The online master's in marketing research and analytics concentration will focus on quantitative tools and techniques and their application in a marketing context. You'll gain an understanding of the relationship between marketing factors and variables and the consumer. You'll learn how to analyze data using mathematical, probabilistic and statistical tools to guide and support marketing-related decisions.

Learning Pace

Institution-Paced

Learning Schedule

Asynchronous

% Online

100% Online

Program Accreditation & Licensing

Accreditation Council for Business Schools and Programs (ACBSP)

School Accreditation & Licensing

Southern New Hampshire University is accredited by:

New England Commission of Higher Education (NECHE)

Program Requirements & Restrictions

Minimum Education

Bachelor Degree

Recommended GPA

2.0 or above (4.0 scale)

Application Requirements

Official College Transcript(s), Statement of Purpose/Intent